What happened to 2025? It doesn’t feel like I was asking you to vote for your 2025 IT service management (ITSM) topics a full twelve months ago! Now, as we start to wind down for the holidays, and before we return to face the challenges of the year ahead, it’s time for me to ask: What content will help you and your organization in 2026 ITSM-wise?
Note – we have just published a new article on 2026 ITSM trends: https://itsm.tools/2026-itsm-trends-poll-results/
Why We’re Asking for Your 2026 ITSM Content Priorities
Every year, we run an ITSM Topics poll to understand where you and others will be focusing their change or improvement efforts in the year ahead. It’s good to see the consensus, and it also provides a collective shout-out for help in certain ITSM areas.
Please take our quick ITSM Topics poll to share your top five areas of 2026 ITSM content or help needed. At the start of 2025, we shared the ITSM Topics poll results in the article titled Top ITSM Trends to Watch in 2025. We’ll create something similar based on the new ITSM Topics poll data in January 2026.
Take the 2026 ITSM Topics Poll
How the Poll Works (It Only Takes One Question!)
It’s deliberately easy. It’s just a one-question “ITSM help” poll which needs ticks in five boxes.
But please make your answers personal – we want to know what YOU and your organization would benefit from. We definitely don’t want to know what ChatGPT or what other ITSM trend pieces think the ITSM industry will do in the year ahead.
Your ITSM Topics poll input will help us to help you in 2026.
The 2026 ITSM topics poll has a few tweaks to 2025’s list to reflect industry changes and last year’s low-scoring areas. There’s also an “Other” option if you’d like to call out additional ITSM-related topics for 2026.
Who Should Participate in the 2026 ITSM Topics Survey?
Your role and where you work don’t matter. Our readers (and contributors) are IT service desk leaders and agents, IT managers and senior leaders, ITSM tool vendor employees, and ITSM consultants. Your 2026 ITSM Topics poll submission will help us ensure that ITSM.tools’ articles are aligned with the ITSM topics that our readers need.
What We Learned from 2025’s Most-Read ITSM Articles
In addition to the 2026 ITSM Topics poll responses, we will also use the most recent reads data to drive the ITSM topics we focus on for the year ahead.
Top 5 New ITSM Articles of 2025
The five most popular ITSM articles written and published in 2025 (up to December 20th, 2025) were:
- Top ITSM Trends to Watch in 2025 by Sophie Danby
- Free IT Ticket Templates – 30 Ready-To-Use Service Desk Forms and Replies by Vishnu Selvaraju
- CMDB vs. Asset Management – What’s the Difference? by Vishnu Selvaraju
- How ITIL and Agile Can Coexist: Balancing Structure and Speed in ITSM by Eusoph Simba
- ITIL 4 Relationship Management: A Quick Guide by Stephen Mann
Perennial ITSM Topics Still in Demand
However, it takes time for new articles to become “popular” via search engines, and some topics (like ITIL) are simply perennial favorites. The five most popular ITSM articles of 2025 on ITSM.tools, regardless of publication year (shown in brackets), were:
- ITIL 4 Explained by Akshay Anand
- ITIL 4 Service Management System by Sophie Danby
- ITIL 4 Management Practices by Sophie Danby
- Service Integration and Management by Stephen Mann
- Service Availability by Stuart Rance.
The Ongoing Need for High-Quality ITSM Content
Why Quality Matters in ITSM Content Creation
As I stated last year: “With so much ‘new’ ITSM content being churned out of ChatGPT and similar generative AI tools by time and cost-strapped marketers (yes, I know we have some, but we try to avoid it), there’s an even bigger need for fresh ITSM content that isn’t regurgitated and potentially error-prone.”
How You Can Contribute ITSM Articles in 2026
I therefore can’t make a call for 2026 ITSM topics without again asking for new ITSM content (from both existing and new contributors). If you can write an article (or articles) that covers your ITSM knowledge and experience for publication on ITSM.tools, we would be very grateful.
All we ask is that new content be helpful to readers. We have an editorial process that, we hope, ensures our 2026 ITSM content is a good use of readers’ time. These are here.
Finally, the ITSM.tools website continues to provide ITSM help to anyone who needs it through the paid work we undertake for clients. If you need customer- or prospect-focused ITSM marketing content, we can help.
An overview of our services is here (a range of ITSM content creation, marketing, and design services), and our contact form makes it easy to inquire. Thanks.
The results of this poll will appear on the ITSM.tools website soon.
Sophie Danby
Sophie is a freelance ITSM marketing consultant, helping ITSM solution vendors to develop and implement effective marketing strategies.
She covers both traditional areas of marketing (such as advertising, trade shows, and events) and digital marketing (such as video, social media, and email marketing). She is also a trained editor.
