If you want to improve your IT service desk’s level of customer satisfaction and the customer experience (CX), you need to know where to start your improvement activity. For example, if you’re not meeting the response time agreements you have with your customers can you explain why? If not, then here’s a potential solution – duration distribution reporting is a strategy that service managers can use to gain a deeper understanding of the lifecycle of a request in your organization. Identifying the potential bottlenecks by reviewing how long requests stay in a certain status or with an operator group, to gain more control over your processes and outcomes.
Please read on to find out more about duration reports.
What is a duration report and how does it help?
A duration report allows IT service desk members to look into how long it takes requests to progress to a specific stage (of the overall process). For instance, it shows you how long it takes before a call is set to a status for the first time.
With these reports, you can see the maximum duration, or response times, of calls per percentile. This information then helps you to verify whether you’re meeting the agreements you have with your customers. Next, you’re able to dive deeper into your findings by using a second report – duration distribution.
Reviewing an IT service desk’s duration report will help you to gain a better understanding of how long, on average, your team’s requests stay in a certain status or with an operator group. For instance, you can check the total duration time that your operators work on a request, or the total duration that they’re waiting for a response from the customer, giving a clearer picture of the potential bottlenecks in your processes.
Using duration reports to enhance the customer experience
For instance, an SLA target might be that the IT service desk is supposed to resolve requests within four hours. But, if you’re waiting on more information from the customer, how much time is this consuming.
Duration reports can help ITSM professionals respond to the needs of their customers relative the service agreements in place and whether these need to be adjusted or tweaked to better serve the customer’s needs (and to better meet their expectations). The same goes for your suppliers. Using the duration distribution report, you will become more aware of how you’re working together with your suppliers.
Your ITSM tool’s out-of-the-box duration reports can be a powerful instrument in helping to improve your IT support processes, but much more can also be done with them. With additional valuable data available that can be of interest when inspecting your processes – with each change being made to an incident ticket creating a “snapshot” stored within your ITSM tool.
Managing service level agreements
If you’ve SLAs with your customers, your customers expect you to uphold them. With this first duration report (see below), you can see how long it takes before a customer’s request has its status changed for the first time. You can see the maximum duration times of requests per percentile. With this percentile, you can verify that you’re responding within the required time according to the SLA. For example, you can check that 90 percent of your customer’s requests have a response within X time.
What about requests that fall outside of that 90 percent? When you click through the requests that didn’t have an adequate response time, you can see what these calls have in common and a potential bottleneck becomes clear.
In the report, you can also choose which statuses are included. For instance, do you want to know how long a specialist group or supplier is involved in the request? Select the status in the report and you’ll see the duration of requests.
The reports are a way to further customize your call management process. The next step is a standard filter panel where service desk team members are able to filter results in the report by options, such as branch, priority, and category.
Although you can focus on tracking the status field, you’re also able to track based on operators which is important in identifying bottlenecks. For example, you’re able to evaluate if requests become stranded with certain operators or operator groups. Then if you can find a way to balance the load, and solve the request quicker, your customers will be more satisfied.
Besides the information you see in the report, you might also want to access the raw data. Because duration reports provide the ability to review raw data in an easily accessible and standardized way and, with this data, IT service desk teams are able to create more extensive reports – suited to their own business needs – using their preferred business intelligence solution.
Does your IT service desk already use duration reports to improve customer satisfaction and the customer experience? If so, please let me know how in the comments.
Nancy Louisnord is the Chief Marketing Officer of EasyVista, responsible for the company’s global and regional marketing programs and product marketing strategy. With more than 14 years of global leadership experience in the ITSM software industry, she is a sought-after presenter at conferences and contributor to several leading industry publications. EasyVista is a global software provider of intelligent service automation solutions for enterprise service management and self-help. Leveraging the power of ITSM, Self-Help, AI, and Micro Apps to create customer-focused service experiences, EasyVista has helped companies improve employee productivity, reduce operating costs, and increase customer satisfaction.